Many individuals, start-ups, and businesses have used crowdfunding to raise funds to achieve their business objectives. Crowdfunding campaigns are powerful enough to stand alone or in conjunction with other fundraising efforts.
Still not sure if crowdfunding is the best option for your project, cause, or expense? Below are 10 internationally recognised brands that have experienced successful crowdfunding campaigns.
BrewDog: Raising £10 Million for Craft Beer Expansion
Scottish craft beer company, BrewDog, raised over £10 million in a crowdfunding campaign in 2017. This was the largest equity crowdfunding campaign in the UK at the time and allowed the company to expand its operations and open new bars and breweries. The campaign was a huge success, with over 26,000 investors participating, and it set a new record for the most amount raised through equity crowdfunding in the UK.
Monzo: Raising £20 Million in 96 Seconds
UK-based digital bank Monzo raised £1 million in 96 seconds in a crowdfunding campaign in 2016. The campaign was so successful that the company ultimately raised £20 million from over 35,000 investors. Monzo has since grown to become one of the most popular digital banks in the UK, and the campaign was a huge milestone in the company’s history.
Patreon: Raising $2.1 Million to Support Creators
In 2013, Patreon, a platform that allows creators to receive recurring payments from their fans and patrons, raised $2.1 million in an equity crowdfunding campaign. This funding helped the company grow and expand its services, and it has since become one of the most popular platforms for creators to monetize their work.
Crowdcube: Raising £5 Million for Platform Expansion
Crowdcube, one of the most popular equity crowdfunding platforms in the UK, raised £5 million in a crowdfunding campaign in 2015. The campaign was oversubscribed, and the funding was used to develop new features and expand the platform’s reach. Crowdcube’s success not only helped the company but also helped investors to find new investment opportunities.
Indiegogo: Raising $40 Million for Platform Development
Indiegogo, one of the most popular crowdfunding platforms in the world, raised $40 million in an equity crowdfunding campaign in 2015. The funding was used to expand the platform’s services and offerings, including the launch of Indiegogo Life, a platform for personal fundraising campaigns.
Brew Dr. Kombucha: Raising $1.5 Million for Scaling up
Oregon-based kombucha company, Brew Dr. Kombucha raised $1.5 million on Wefunder. This helped the company to scale up production and distribution and increase its reach. The campaign was a huge success, and the company has since become a leading player in the kombucha industry.
Tushy: Raising $400,000 for Production and Marketing Efforts
Tushy, a bidet attachment for toilets, raised $400,000 on Republic. This funding helped the company to increase production and marketing efforts and expand its reach. The campaign was a huge success and attracted many investors, and the company has since grown to become one of the leading players in the bidet industry.
Oculus VR: Raising $2.4 Million for Virtual Reality Development
In 2012, Oculus VR, a virtual reality technology company, raised $2.4 million in a crowdfunding campaign. This funding helped the company to develop the Oculus Rift, a virtual reality headset that has since become one of the most popular virtual reality devices on the market.
Pebble: Raising $10 Million for Smartwatch Development
In 2012, Pebble, a smartwatch company, raised $10 million in a crowdfunding campaign. This funding helped the company to develop and launch the Pebble smartwatch, which was one of the first successful smartwatches on the market.
Exploding Kittens: Raising $8.8 Million for a Card Game
In 2015, Exploding Kittens, a card game created by the team behind popular website The Oatmeal, raised $8.8 million in a crowdfunding campaign. The campaign was one of the most successful Kickstarter campaigns of all time and helped the company to bring the game to market. The game became a huge success and sold out multiple times, and the company has since released several expansion packs and spin-off games.
These are just a few examples of successful crowdfunding campaigns that have helped entrepreneurs, small businesses, and creators raise the capital they need to bring their ideas to life. From virtual reality to craft beer, these campaigns demonstrate the diverse range of projects that can be successfully funded through crowdfunding. Are you a startup looking to raise capital through crowdfunding? Contact us at crowdshpere.co.nz.